SpecificationsWorld class manufacturing
Powering this elegant timepiece is the Swiss Made Ronda Cal. 785. Fitted with a domed sapphire crystal, the second hardest mineral on earth next to diamond. Encased in surgical grade stainless steel with 100m water resistance. Paired with a stainless steel mesh strap - one size fits all.
- Glass Dome sapphire glass, 1,9 mm thick w/anti reflective coating.
- Case AISI 316l stainless steel - 40 mm or 36 mm wide.
- Movement Swiss quartz precision movement w/ second hand tick motion.
- Water resistance Water resistant to 100 meters /10 bar (328 feet).
- Strap Quick release - one size fits all.
- American Watch Company All prices in USD.
- Case 40mm 40 mm wide and 7,5 mm tall (1.57 x 0.27 inch).
- Case 36mm 36 mm wide and 6,9 mm tall (1.41 x 0.26 inch)
- Strap Stainless steel mesh strap: 20 mm wide (40 mm case), 16 mm wide (36 mm case)
- 24 cm long (0.78 x 9.44 inch).
Reviewsover 4,500 five-star reviews Real reviews from
Great look. I receive plenty of good comments.
This watch was a birthday gift for my boyfriend. He specifically requested it. It was very well-constructed and came in attractive packaging. The crystal is raised and looks a bit distorted from a side angle, but besides that, the watch is great.
Lovely watch shame about the customs tax
Honestly, I love this watch! It’s such a simple and elegant design and it does such a good job of subtly showing off your class and style when it’s on your wrist. Also, it’s super accurate. I’ve paid a lot more for watches that were always off by minutes!
This watch has everything I ever wanted, it suits every style I’m wearing and the design is amazing. Easy to adjust. Service is also very efficient
very comfortable looks great and feels great on my wrist. Received numerous compliments. This will not the only one for me.
I bought the classic slim watch with the mesh strap and must say, after wearing it daily for several weeks, it exceeds my expectations in every way. Aesthetically it’s a beautiful watch. Very thin, elegant, and understated. I’ve gotten more compliments on this watch than my Rolex which cost about 40 times more. It keeps perfect time and is extremely comfortable to wear. In fact it is so thin and light weight that I can hardly tell it’s on my wrist. I wear it at the gym and occasional bumps & bangs have had no affect on the watch. I also wear it in the shower often and can attest to the fact it is satisfactorily waterproof. In short I think this is an excellent watch and a terrific value for the modest amount it costs to buy one. Highly recommended!
it was my second watch in my life. and I think I made a great choice! especially the shire dorm is the best piece, and the steel mesh is also good, but hope there was one more size down… it still fits but my wist is quite slim… so
The world’s only
By pulling back the curtains on modern watchmaking, we’re aiming to do away with industry short-cuts and cheap solutions. This commitment doesn’t make us the biggest, nor does it make us the fastest growing company, quite the contrary. But we believe that qualities like honesty and transparency are desperately needed these days.
Our Swiss made Ronda movement is the same movement that is used in $500+ quartz watches.
An inexpensive quartz movement costs below $2. A Swiss made high precision movement with shock resistance and extra long battery life of up to 40 months costs $10.
Sapphire glass is the number one component that luxury watches have in common.
It is scratch resistant and highly durable. Sapphire glass is available in the $4-$15 range. The price is determined by the hardness of the glass. Harder glass is more expensive to cut because the cutting blade is a diamond.
The components and assembly of our stainless steel mesh strap and Italian leather strap costs $18,5
Top grain leather comes from the smallest and least readily available part of the hide, but it is also the strongest. Our mesh straps are made of 316L stainless steel. Both straps have a quick release function and are adjustable to fit any wrist - one size fits all.
Stainless steel case
Water resistant to 100 meters /10 bar (328 feet).
Steel cases are made up of a steel quality typically in the range of 304 to 916. The number does not necessarily reflect the product’s quality or price, but identifies the mixture of minerals. A top quality stainless steel case of this size costs $9.70 to produce.
The dial is made up of a thin metal plate with a light beige coating.
The components to any given dial costs about $2.70. The remaining cost is due to the precision needed to assemble the parts. This process requires specialised and expensive equipment.
Customs, fulfillment & shipping, storage, product box, transaction fees (VISA etc) and other bank related expenses.
In addition to materials, every order has non-material related expenses such as customs, fulfillment & shipping, storage, product box, transaction fees (VISA etc) and other bank related expenses in the amount of $25 - $30 per order.
You may also like
We won't hold you to itSee it before you keep it
free worldwide shipping on orders over $50
free returns worldwide on orders over $50
World Wide Warranty
12 months warranty on all products
100% safe & secure checkout worry-free purchases