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SpecificationsLuxury in every detail
Powering this minimalist timepiece is the top grade Miyota Cal. 9015 self-winding movement. Fitted with a domed sapphire crystal, the second hardest mineral on earth next to diamond. Encased in surgical grade stainless steel with 100m water resistance. Paired with a stainless steep strap - one size fits all.
- Glass Dome sapphire glass, 1,9 mm thick w/anti reflective coating.
- Case AISI 316l stainless steel - 40 mm wide.
- Movement 9015 automatic self-winding movement with date and swipe hand.
- Water resistance Water resistant to 100 meters /10 bar (328 feet).
- Strap Quick release - one size fits all.
- American Watch Company All prices in USD.
- Case 40 mm wide and 9 mm tall (1.57 x 0.35 inch).
- Lugs 20 mm wide
- Strap Stainless steel mesh strap 20 mm wide
- 24 cm long (0.78 x 9.44 inch).
The world’s only
By pulling back the curtains on modern watchmaking, we’re aiming to do away with industry short-cuts and cheap solutions. This commitment doesn’t make us the biggest, nor does it make us the fastest growing company, quite the contrary. But we believe that qualities like honesty and altruism are desperately needed these days.
Powering the automatic is the top grade Miyota Cal. 9015 high-beat movement.
This reliable 24 jewel automatic movement operates at 28,800 bph and features a 42 hour power reserve when fully wound. An automatic movement does not require battery because it is powered by kinetic energy created from the movement of your hand.
Sapphire glass is the number one component that luxury watches have in common.
It is scratch resistant and highly durable. Sapphire glass is available in the $4-$15 range. The price is determined by the hardness of the glass. Harder glass is more expensive to cut because the cutting blade is a diamond.
The components and assembly of our stainless steel mesh straps and Italian leather strap costs $18,5
Top grain leather comes from the smallest and least readily available part of the hide, but it is also the strongest. Our mesh straps are made of 316L stainless steel. Both straps have a quick release function and are adjustable to fit any wrist - one size fits all.
Stainless steel case
Water resistant to 100 meters /10 bar (328 feet).
Steel cases are made up of a steel quality typically in the range of 304 to 916. The number does not necessarily reflect the product’s quality or price, but identifies the mixture of minerals. A top quality stainless steel case of this size costs $12.40 to produce.
The dial is made up of a thin metal plate with a light beige coating.
The components to any given dial costs about $2.70. The remaining cost is due to the precision needed to assemble the parts. This process requires specialised and expensive equipment.
Customs, fulfillment & shipping, storage, product box, transaction fees (VISA etc) and other bank related expenses.
In addition to materials, every order has non-material related expenses such as customs, fulfillment & shipping, storage, product box, transaction fees (VISA etc) and other bank related expenses in the amount of $25 - $30 per order.
Reviews3500 five-star reviews Real reviews from
I am a watch admirer, but not a collector. I absolutely love my Brathwait Automatic Minimalist watch. I've wanted a "Bauhaus-style" minimalist design watch for a long time, but never felt like I could afford one. This watch meets my needs, and is now my daily watch. It's elegant enough for the office and special events, but also versatile and durable enough for casual weekend wear.
I have a few watches and this one always gets lots of compliments. The price for a 28 000 beat movement with a saphire crystal can't be beat.
Beautiful classic watch and a great addition to my collection. Simple elegance for today's gentleman. Thanks Brathwait for designing such a great watch.
After wearing the Automatic Minimalist watch almost daily for the past few weeks I found it hard to go back to any of my battery operated quartz watches. This was my first mechanical watch and it did not disappoint. The second hand has a nice sweeping motion (8 beats per second) and the watch feels heavier and more substantial. My only complaint is the slight sound the rotor makes when it spins in a certain direction but it's not usually noticeable. The mesh strap was easy to adjust and seems to go with everything. I also really appreciate the straps quick release feature rather than the traditional spring bar.
The design of this watch is truly amazing. With the root of Swiss design in the 60', it combines form and function really well. The price is really reasonable.
The watch it's self is top quality, everything from strap to glass to movement is top notch. I own a fair few watches and this is by far my favourite. I've already had so many compliments. If you want a watch that will last a lifetime then I would definitely recommend this!
Awesome watch. good movement and great design!
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