Black top grain Italian leather strap: The minimalist luminous

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5 reviews
The minimalist luminous Black top grain Italian leather strap
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World class manufacturing

Powering this Swiss Super Luminous timepiece is the Swiss Made Ronda Cal. 1004. Fitted with a domed sapphire crystal, the second hardest mineral on earth next to diamond. Encased in surgical grade stainless steel with 100m water resistance. Paired with a top grain Italian leather strap, the strongest and most durable part of the hide.


  • Glass Dome sapphire glass, 1,9 mm thick w/anti reflective coating.
  • Case AISI 316l stainless steel - 40 mm wide.
  • Movement Swiss Ronda Cal. 1004 w/ second hand tick motion.
  • Water resistance Water resistant to 100 meters /10 bar (328 feet).
  • Dial & hands Luminous hands and dial.
  • Strap Quick release - one size fits all.
  • Special features Small second hand.
  • American Watch Company All prices in USD.


  • Case 40 mm wide and 10 mm tall.
  • Strap Black top grain Italian leather strap: 20 mm wide (40 mm case)
  • 24 cm long (0.78 x 9.44 inch).


over 6,000 five-star reviews Real reviews from
Real customers
Alexandra Z.
Verified buyer 11/14/2019
Loved it

Bought this watch for my husband for our 2 year anniversary. He absolutely loved it. High quality and very well made for a solid price. Would highly reccomend!

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Richard P.
Verified buyer 06/08/2018
Mens classic watch with black leather strap

The watch looks and feels as beautiful as it looks on the website. I am very satisfied with my purchase and would definitely recommend this brand to anyone. Very good quality and great value for the price. The clasp gets some getting used to but works great once it's set for your wrist size.

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Sang L.
Verified buyer 06/05/2018
Above expectations

Above expectations

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David C.
Verified buyer 11/27/2017
Nice Watch

It has a classic style. It is hard to find a watch that doesn't have many complications. I wanted a watch for dress and this fits the bill.

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Graham C.
Verified buyer 01/08/2017
Absolutely stoked.

This watch took my breath away when I put it on. Constant compliments. I'm absolutely stoked!

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Rosegold Black

The world’s only
transparent watchmaker

By pulling back the curtains on modern watchmaking, we’re aiming to do away with industry short-cuts and cheap solutions. This commitment doesn’t make us the biggest, nor does it make us the fastest growing company, quite the contrary. But we believe that qualities like honesty and transparency are desperately needed these days.

Icon Sapphire Glass

Sapphire glass

Icon Swiss Quartz

Swiss Movement

Icon Strap

Italian Strap

Icon Stainless Steel

Stainless Steel case

Icon Rose Gold


Icon Circles


Total cost $94
Traditional retail
*other includes non-material related expenses such as assembly, customs, fulfilment & shipping, storage, product box, transaction fees (VISA etc) and other bank related expenses.
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